ERP Press Releases
Marketing Director
Ultra Consultants Expands Leadership Team with Appointment of New Marketing Director to Drive Growth and Expansion Goals
Ultra Consultants, an independent research and enterprise solutions consulting firm serving the manufacturing and distribution industries, today announced the appointment of Carolyn Wilson as Director of Marketing.
The move comes as Ultra Consultants is seeing greater demand for its consulting services – as organizations accelerate their digital transformation efforts to address new requirements stemming from the COVID-19 pandemic and related disruption.
Wilson will spearhead the firm’s reinvigorated brand and marketing strategy to support the firm’s growth and expansion goals. In addition, she will lead a key initiative to leverage the collective experience of the firm’s 40-plus consultants to help organizations utilize the remote workforce and digital workflows for business continuity and “new normal,” post-COVID socially distanced operations. She also will build and execute demand generation strategies to boost pipeline and increase revenue through a data-driven, multi-channel account-based marketing (ABM) approach.
An experienced strategic marketing leader, Wilson brings more than 15 years of experience in the manufacturing, higher education and software sectors. Prior to joining Ultra Consultants, she led the marketing team at global logistics software provider ProShip, Inc., where she helped drive double-digit growth in sales pipeline and software revenues. Wilson received her bachelor’s degree in Information Technology from the University of Wisconsin-Whitewater.
“Manufacturers and distributors are making pandemic pivots and navigating a myriad of industry disruptors,” said Jeff Carr Ultra Consultants founder and CEO. “Now is the time to assess which business process improvements and technology capabilities are needed, and which best practices can be employed. Carolyn is a proven performer who will help ensure we have the right foundation and sales and marketing strategy to guide our efforts in providing vital resources to support this journey.”
“In this era of unprecedented business disruption,” Wilson adds, “many organizations need a trusted advisor to de-risk and accelerate the ERP selection and implementation process, and increase the value derived from enterprise solutions and better business performance.” The Ultra Consultants team is well respected and highly experienced, and we’ll be working to provide resources and thought leadership to guide our customers in successfully navigating ‘the new normal.’”
Ultra Consulting is certified as a Great Place to Work™ for 2020 – and for the fifth consecutive year. The Great Place to Work survey results show that Ultra Consultants employees are highly satisfied with the firm, its unique all-remote work environment, company philanthropy programs such as “Ultra Gives Back,” the “Ultra Steps” fitness program, and other initiatives designed to support employees, foster collaboration, boost morale and bolster motivation.
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2019 Press Releases
“A Blueprint for Enterprise Technology Selection” Provides Educational Resources to Manufacturing, Distribution Organizations
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Ultra Consultants a Great Place to Work 2019
For four years running, Ultra Consultants is certified as a great workplace by the independent analysts at Great Place to Work. Ultra’s employees indicate high satisfaction with the work culture and responsibilities. Survey findings rank Ultra as a high-performance workplace culture.
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Educational eBook “Manufacturer’s Guide to Business Process Improvement”
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See How Modern ERP Software Can Attract the Next Generation Workforce
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Ultra Consultants Webinar for Manufacturers and Distributors Corrects Myth of ERP Implementation Failure Rates
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Research Report Finds More Than Two-Thirds of Manufacturers, Distributors Rate Their ERP Implementations a Success
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Ultra Consultants Launches Food Safety Advisory Services Through Alliance with Kestrel Management
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2018 Press Releases Archive
ERP Toolkit Delivers In-Depth Educational Resources to Manufacturing, Distribution Project Teams
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Ultra’s Founder and CEO Jeff Carr Featured at FABTECH 2018 Atlanta
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Ultra Consultants Launches Center of Excellence to Help Manufacturing, Distribution Companies Achieve Business Process Transformation
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