Alyce Celebrates Milestone Year of Growth, Noted as #1 in Enterprise Account-Based Execution Software and Named G2 Leader in Three Categories for Fall 2020


, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, today announced it has been named a leader in multiple categories in the newly released G2 Fall 2020 Grid Reports for Account-Based Execution Software, Direct Mail Automation Software, and Account-Based Direct Mail Software. Alyce is the #1 Enterprise Account-Based Execution software on G2,[2] and was additionally recognized as #1 for Best Usability and #1 for Best Relationship for Account-Based Execution for its ease of doing business, likeliness to recommend, and ongoing quality of its customer support. The Relationship Index for Account-Based Execution has grown by 38% over the past year, with now 25 companies noted within the growing category of recognition, as more brands are emphasizing relationship building with their customers. Alyce has held the #1 ranking spot here for four quarters.

The G2 Fall Leadership award, follows a series of other recent company recognition for outstanding customer service, social impact, and employee satisfaction, including Alyce being named Best Places to Work, and America’s Top 100 Best Startup Employers for 2020 by Forbes magazine.[3][4][5]

The growth and recognition are foundationally based on Alyce’s[6] Personal Experience (PX) platform and approach to help everyone create personal bonds with everyone they do business, particularly over the past six months as the world moved almost fully digital. It has made all the difference with its customers and has led to a milestone year of growth, with a vast percentage of it’s Annual Recurring Revenue (AAR) coming from its enterprise customer base and expansion within those enterprise customers, more than doubling year over year.

“Relationships matter; they always have. And with sales and marketing forced to fundamentally shift their approach, enterprise businesses are putting relationship building with customers and prospects at the center of their strategic initiatives and driving it as a competitive advantage,” said Greg Segall, founder, and CEO of Alyce. “We’re extremely honored to be recognized by G2 with our top leadership position, especially with the consistent recognition of Best Relationship. Our Personal Experience (PX) platform allows people to authentically connect on their unique #5to9 ™ interests, passions and needs. This approach is making all the difference with our enterprise customers. It’s a testament to our amazing team, who always go out of their way to help our clients be successful.”

G2 Leaders[7] are measured and determined based on two dynamics: high customer satisfaction and dominating market presence. All awards are solely determined by validated users from confirmed businesses. Their reviews are paired with their sentiment and commentary about the software.

“Focusing on the core business objectives of our enterprise customers and helping them apply the Personal Experience (PX) playbook to create personal bonds with their prospects, staff, and customers is resonating in the market and delivering results,” said Sean MacPherson, Head of Customer Success with Alyce. “Alignment across our sales, marketing, and customer success team to ensure customers are experiencing success and growth is a cornerstone to our market approach. The entire Alyce team is thrilled by the continued G2’s recognition as a category leader.”

Alyce continues to make an impact with its enterprise customers as evidenced by maintaining a Leadership position on the G2 Fall 2020 Grid Reports,” said Michael Fauscette, Chief Research Officer at G2. “Rankings on G2 reports are based on data provided to us by real users of the products and help technology buyers find the best software products based on the real-world voice of the user.”

Alyce continues to receive active positive G2 Crowd reviews;[8] showcasing dedication to service, and the value of the platform and approach. Review highlights include:

  • Excellent tool for breaking into strategic accounts.
    I like Alyce’s marketplace. Giving prospects the ability to swap gift options is a differentiator. Also the ability to see if and when a person views a give.
    ~Jorge R. Lopez, Commercial Sales at 6Sense
  • Alyce provides me everything under one roof. The dashboard is easy to use & integrates into all our existing sales CRM systems. Overall, very impressed with how easy it has been to use Alyce as my prospecting & rapport building incentive platform
    ~ Eddy Lee, Corporate Account Executive at Grubhub
  • Alyce is Everything! The only way to build pipeline!
    It’s literally the only way to build pipeline. I’ve connected and RE connected with dozens of people off of it and even if it’s not the right time, it’s the best foundation for rapport building.
    ~ Tanner Albaugh, Commercial Business Development Representative, Adobe
  • Super scalable way to reach out to our prospects & customers!
    Alyce gives our prospects and customers an extremely clean user experience and an option to choose a gift they like most, whether that’s a physical gift, eGift card, charity, and more. I love that Alyce gives us insights into who viewed the gift and their integration with Outreach so we can drop them into different follow-up sequences.
    ~ Cynthia Chiang, Senior Marketing Manager at Branch

Since its inception, Alyce has been focused on creating real personal experience moments that help businesses grow with the only platform that gives sales, marketing, and customer teams the ability to create individual personal gifts at scale.

About G2
G2, the world’s leading business solution review platform, leverages more than 790,000 user reviews to drive better purchasing decisions. Business professionals, buyers, investors, and analysts use the site to compare and select the best software and services based on peer reviews and synthesized social data. Every month, more than three million people visit G2’s site to gain unique insights.

Learn more about what users have to say on G2 Crowd’s Alyce review page here.
Learn why our customers love Alyce by visiting our customer stories page.[10]

About Alyce
Alyce is a Personal Experience (PX) platform that helps enterprise sales, marketing, and customer success teams create personal bonds with everyone they do business with through one-to-one gifting. Alyce bridges the physical and digital marketing worlds to help enterprises better engage prospects, customers, and employees while delivering measurable results. Alyce is a venture-backed, privately held company headquartered in Boston, MA.

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  1. ^ Alyce (
  2. ^ Enterprise Account-Based Execution software on G2, (
  3. ^ social impact, (
  4. ^ Best Places to Work, (
  5. ^ America’s Top 100 Best Startup Employers for 2020 by Forbes magazine. (
  6. ^ Alyce’s (
  7. ^ G2 Leaders (
  8. ^ G2 Crowd reviews; (
  9. ^ here. (
  10. ^ customer stories page. (
  11. ^ (
  12. ^ (

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